Michelle Tasic

01 · Cultural ceremony / Experiential worldbuilding

HQ Worldwide Shows / Guggenheim Abu Dhabi

Onyx Cone Ceremonial Sequence

A six-beat concept sequence connecting architecture, atmosphere, light and aerial behaviour into one controlled ceremonial progression.

Relationship
Concept development in collaboration with HQ Worldwide Shows; end-client relationship named in supplied portfolio material
My role
Creative Development / Narrative Sequencing / AI Visual Direction
Year
2026
Project status
Concept development - not presented as approved or realised production
Deliverables
Six-beat ceremonial sequence, AI-assisted keyframes and executive development material
Team / collaborators
HQ Worldwide Shows team; further collaborator names not supplied for publication
AI-assisted concept frame of a black ceremonial cone activating with controlled gold light beside Guggenheim Abu DhabiAI-assisted concept-development image, art-directed by Michelle Tasic
AI-assisted concept-development image, art-directed by Michelle Tasic
AI-assisted concept frame of guests gathering around the dormant Onyx Cone
01 / Gathering - anticipation and architectural relationshipAI-assisted concept-development image, art-directed by Michelle Tasic
AI-assisted concept frame of gold particles emanating from the Onyx Cone
05 / Emanation - controlled release of light and particlesAI-assisted concept-development image, art-directed by Michelle Tasic
AI-assisted concept frame of the cone beneath fading aerial lights
06 / Settling - final dissipation and return to stillnessAI-assisted concept-development image, art-directed by Michelle Tasic

Brief

What had to be solved

A single sculptural object needed to sustain a museum-scale ceremonial story across time, while remaining legible to guests, executive stakeholders and future production teams.

My contribution

What I did

I developed the narrative progression from gathering through ignition, emanation and settling. I directed the keyframes as a continuous system, controlling changes in scale, atmosphere, material behaviour and visual intensity.

Key decisions and process

Why the decisions mattered

  1. 01Use a six-beat arc so each frame advances one clear ceremonial idea
  2. 02Relate the cone's onyx surface to the museum architecture and Gulf night atmosphere
  3. 03Treat drones, particles and illumination as one choreography rather than separate effects
  4. 04Hold consistent camera logic and material language across the full sequence

What was delivered

What changed or was delivered

A sequential visual-development package for executive review and production conversation. No claim of final approval or realised production is made here.